Icons and illustrations for strategy guidelines

Icons and illustrations for strategy guidelines

—  illustration · icons · drawings · denmark · graphic design

We designed a new illustration style for The Danish Industry Foundations new strategy and layouted printed materials used in the process of making the new strategy.
Our take was a simple and clean style close to the one we cesigned for the icons and graphocs in the Annual Report 2017.
The subjects that are visualised in the illustrations are Danish knowhow, education, eksport markets, Denmark, entrepreneurship, research, IT and technology.

Infographic illustrating topics from The Danish Industry Foundation. The topics are know-how, research, education, communication and digitalisation. Infographic illustrating the global perspective of the strategy of The Danish Industry Foundation. The topics are international trade, sustainability, technical know-how, green transition and digitalisation. Infographic illustrating that an important purpose of The Danish Industry Foundation is to help Danish companies. The topics are Danish companies, the transportation industry, finance, stock markets and global eksport. Layout example of the frontpage for strategy-pamphlet. The frontpage focuses on a illustration on a large hand holding a lot of symbols of the strategy which is digitalisation, global free trade, technical know-how, sustainability and alternative energy. Layout example of spread for strategy-pamphlet. The left page shows a big illustration of the Danish part of the strategy with a Danish flag, a map of Denmark, a truck, a globe and a stock curve. The right page focuses on a text with the headline mission. Layout example of spread for strategy-pamphlet. The left page has a text with the headline Virkemidler and 6 subheadlines - each marked with an icon illustrating the headlines: Partnerskaber, Fremme af komnkurrenceevnen, Udfordrende ansøgninger, Indkaldte ansøgninger, Egne indsatser, Formidling. The right page holds an illustration with the topics: science, reasearch and digitalisation. Layout example of spread for strategy-pamphlet. The left page has a text with the headline Fokusområder and 6 subheadlines: Internationalisering, Ny viden, Nye teknologier, Innovation og Kompetencer. The right page focuses on a big picture with two young people looking at a big machine in a production plant. The big headlines are Målgruppe og Værdiskabelse. Illustrations for chapter starts in the yearly report from The Danish Industry Foundation. The illustrations are designed in a simple mono-line style with green lines. The topics are knowledge, know-how, competitiveness of Danish companies, export and alternative energy. 12 icons designed for the yearly report from The Danish Industry Foundation. They illustrate special topics such as digitalisation, leader- and employee programs, comminication and the stock market.