Animated gif for Finance Denmark designed for social media

Animated gif for Finance Denmark designed for social media

—  animated gif · digital marketing · animation

This collection of animated gifs are where produced for the yearly political summit Folkemødet as advertising for debates facilitated by Finance Denmark.
The gifs where produced aspect ratio 1:1 for best performance on social media websites such as Twitter, Facebook and Instagram. The important elements such as headlines, logo and animations where kept in the strong red Finance Denmark color and as a clear contrast the backgrounds where kept in the supplemental blue color from the visual identity.
Animated gifs are a fantastic tool for attracting extra attention to a post on social media. The animation makes people stop and look at the post one more time and the chance for a click is much higher than with static illustrations.
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