'Druen I Flasken' is a wine import company owned by Carsten Hunneche. 'Druen I Flasken' means 'Grape in a Bottle'. We designed a nice retro logo and mascot for Carsten's Company.
It was important to Carsten that the company profile didn'y get too serious and that the logo communicated that wine is for everybody. It had to say: No wine snobs here! Therefore we made the logo in this fresh cartoon style inspired by the bottle labels of an australian wine maker called Molly Dooker.
The Mascot is the classic aladdin lamp spirit in the shape of a wine waiter dressed in a smoking. The main elements of the identity is the colors, the lines on the wine bottle and of course the retro feeling that lies in the dusts and scratches.